Posts Tagged ‘Marketing Outsourcing’

The Secrets to the Best Marketing Outsourcing

Thursday, March 15th, 2012:

How to determine if a company needs to outsource marketing A company decides to outsource marketing after conducting a thorough analysis of its current marketing operations from various perspectives. Often, the company will look at what specific parts to outsource. For instance, the vast majority of companies already outsource aspects of their marketing such as advertising. However, companies should look into what they need in their campaigns and do not have such as lead generation, lead management, customer and market analytics, as well as direct mail campaigns. Similarly, the marketing teams of companies may be creative but lack “left brain” […] Read More →

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